The Rhino Aluminium Door range has been one of the aluminium market’s stand out success stories of 2025. Launched in January and showcased on the AluK stand at the FIT Show in May, sales are so far above target that Rhino has already invested in a new, additional state-of-the-art bonding press to keep pace with demand from trade customers across the UK.
The Rhino Door is a 95mm deep, structurally panelled door in the AluK 77ID system, available in sizes up to 1200mm wide x 2400mm high. It was designed to give both fabricators and installers an exciting new option for targeting the lucrative aluminium entrance door market, and the response so far has been phenomenal.
What sets the Rhino door apart from most of the other aluminium doors available in the UK is that it features a bonded rather than glazed in panel, so it has a much more premium weight and feel.
There are 12 bonded panel designs available, a range of different glass and hardware options and a choice of any RAL colour combination inside and out, with matt, textured, metallic and even premium ceramic finishes. Fabricators and installers can buy finished doors manufactured entirely in-house by Rhino, and take advantage of short lead times and competitive prices, while AluK fabricators can buy just the bonded panels from Rhino to manufacture and supply their own doors in the 77ID system.
Paul King, Rhino Aluminium’s Managing Director, commented: “We’ve been blown away by the response to the door. Customers love the quality, the availability, and our ‘Made in Britain’ message, which is resonating really well with retail buyers at the moment.
“The new bonding press installed at our Broadstairs, Kent HQ increases our capacity, and means we can continue to offer market leading lead times on any of our contemporary and traditional flush panel designs.”
Rhino’s partnership with AluK was a key factor in the launch of the door and has been integral to its continuing success. AluK’s technical team worked closely with Rhino on the development of the door, the R&D team helped with the testing and compliance, and the marketing team supported the launch and helped showcase the door at FIT.
Paul King added: “We’ve been one of AluK’s largest and most loyal fabricators for more than a decade and during that time, we’ve benefited from the quality and reliability of the products, the power of the AluK brand and the support from the whole team.
“The launch of our new door has enabled us to align our brand more closely than ever with AluK, because of course their systems are also ‘Made in Britain’ and come with all the same guarantees that we offer on stock availability and competitive pricing.
“Our sales and marketing messaging now communicates clearly that customers who choose the Rhino door don’t just get all the benefits of dealing with an experienced, dynamic fabricator, they also indirectly get the backing of AluK, and all its UK-based manufacturing, resources and expertise.”
Alongside the 77ID system used in the Rhino Door, Rhino Aluminium also fabricates a wide range of trade and residential and commercial AluK products. That includes the 58BW and BD window and door suite, the high end Infinium sliding door, the BSC94 and SC156 sliders and the BSF70 bifold and pivot door system, alongside the SL52 curtain walling, C70S window system and GT55 commercial door and ground floor treatment system.
Paul Greenaway, AluK’s Head of Trade and Residential Sales, says Rhino is a great example of a business making the most of the upgraded package of product and support available from AluK: “There’s no doubt that our partnership with Rhino has benefits all the way down the supply chain. We support Rhino and in turn they support their trade customers. It’s definitely a case of us all being stronger and ultimately more successful together.”
More details at: https://uk.aluk.com/ and https://rhinodoor.co.uk/